SOCAR
SOCAR Seoul Station Panorama Media Wall
SOCAR
SOCAR Seoul Station Panorama Media Wall
We produced the Seoul Station panorama media wall video for SOCAR.
Client: Socar
Project Date: 2025.08
We produced the Seoul Station panorama media wall video for SOCAR.
Client: Socar
Project Date: 2025.08


Background & Creative Direction
Background & Creative Direction
We produced SOCAR's Seoul Station panorama media wall video.
The overall resolution was 35,740 x 2,160px. Since it had to be produced for an extremely wide horizontal curved screen, the key was the spatial layout and production design, considering both the curved structure and the actual projection environment.
By simultaneously reflecting the video's concept and the characteristics of the screen, we needed an impactful planning and immersive composition that could capture the audience's attention.
Particularly, utilizing the spatial characteristics of Seoul Station, we directed a sequence where a train appears crossing the screen and the front car detaches and transforms like a Transformer, realizing a strong visual impact that matches the scale of the large-scale media wall.
We produced SOCAR's Seoul Station panorama media wall video.
The overall resolution was 35,740 x 2,160px. Since it had to be produced for an extremely wide horizontal curved screen, the key was the spatial layout and production design, considering both the curved structure and the actual projection environment.
By simultaneously reflecting the video's concept and the characteristics of the screen, we needed an impactful planning and immersive composition that could capture the audience's attention.
Particularly, utilizing the spatial characteristics of Seoul Station, we directed a sequence where a train appears crossing the screen and the front car detaches and transforms like a Transformer, realizing a strong visual impact that matches the scale of the large-scale media wall.




