NUDAKE
VFX Content Production for New Product 'Oniwassant'
NUDAKE
New Product 'Oniwassant' VFX Content Production
NUDAKE
VFX Content Production for New Product 'Oniwassant'
We produced the 3D VFX content for NUDAKE's new product, 'Oniwassant'.
Client: NUDAKE
Project Date: 2023.08
We produced the 3D VFX content for NUDAKE's new product, 'Oniwassant'.
Client: NUDAKE
Project Date: 2023.08


Background
Background
Nudake's new product, Oniwasan, is an original creation born from the combination of Onigiri and Croissant, representing an innovative attempt to combine traditional Japanese food with modern bakery culture. The FOOH content was produced to visually communicate Oniwasan's unique story and sensation to consumers through live-action footage and VFX synthesis.
Nudake's new product, Oniwasan, is an original creation born from the combination of Onigiri and Croissant, representing an innovative attempt to combine traditional Japanese food with modern bakery culture. The FOOH content was produced to visually communicate Oniwasan's unique story and sensation to consumers through live-action footage and VFX synthesis.
Creative Direction
Creative Direction
FOOH content focused on representing Oniwasan's actual products as realistically as possible. Through live-action footage and detailed VFX synthesis, the texture and shape of the product were brought to life, and a unique visual experience was provided by emphasizing the harmony of onigiri and croissant. This approach effectively conveys the brand's identity and is designed to leave a fresh impression on consumers.
FOOH content focused on representing Oniwasan's actual products as realistically as possible. Through live-action footage and detailed VFX synthesis, the texture and shape of the product were brought to life, and a unique visual experience was provided by emphasizing the harmony of onigiri and croissant. This approach effectively conveys the brand's identity and is designed to leave a fresh impression on consumers.



